New product. It used to mean three days of maintenance, four tabs, two tools, one translator.

Mr Klein creates the product once — data, variants, images. HEINI speaks up right away: “For Amazon the article number (EAN) is still missing on one variant.” One minute, done.

At lunch Mr Klein asks in the bar: “Prepare the strip curtain for Google and Amazon.” HEINI sets up distribution — on Google as a “from” price, on Amazon the four standard variants — and shows the preview: this is what the customer sees. Mr Klein approves two suggestions; one category suggestion he confirms in the approval folder.

By afternoon the product is on Amazon, Google and the own shop. One maintenance pass. No copy-paste. No second feed tool.

What else HEINI did for him today, Mr Klein sees at a glance: product texts prepared, a price difference flagged, a missing translation suggested. He decides what goes live.

One product. Sold everywhere. From one place.

You maintain once — HEINI distributes to Amazon, Google and your shop. Green means live, red means HEINI already has a suggestion.