Audit-proof protocol as PDF
One click → a clean PDF for the tax auditor. Independently cross-checked so nothing was changed afterwards.
Why HEINI Others can do one step.
Others can do one step.
HEINI knows the process.
One source. One log. One login.
For every step there is a specialist tool — shipping, marketplace, warehouse, accounting. HEINI brings the steps together instead of separating them. The honest comparison — and where our limits are.
What HEINI adds since June 2026
HEINI has grown from diligent preparation to a colleague who thinks along across the whole business — always with the same principle: HEINI does the groundwork. You decide.
Proof of authenticity and ownership per product
Forgery-proof digital identity — the original stays recognisable, the copy comes off worse.
More →3D printing only with a complete record
Material, permission, quality — if one is missing, HEINI does not print.
More →You decide per colleague what they may do
Turn tasks on or off per role — more responsibility only with your OK.
More →Sales across multiple channels
You maintain once — HEINI prepares Amazon, Google and your shop. Live only on your word.
More →Knowledge map
HEINI remembers your company knowledge and shows on a map what it knows about your business.
More →Against the big back-office suites
The large houses are strong if you are a corporation. For the Mittelstand they are usually too heavy.
You understand what HEINI does — without a consulting team
A tool that explains itself, instead of a project with a year of roll-out.
You keep authority over every step
In large systems much disappears into “processes” — with HEINI you see every suggestion and approve it.
You see the reasoning right away
Large systems automate silently — HEINI says “Why?” at the press of a button.
You are in within weeks, not quarters
Intake conversation, pick your industry, go — no three-month workshop.
Against the classic accounting tools
Classic accounting tools are good for the books. But the back office is more than that.
We know the whole process, not just the posting
From the customer’s need to the reminder, in one hand.
We prepare the posting — you hand over cleanly to the firm
No double maintenance between the process system and the accounting.
We know the configurator and the bill of materials
Classic accounting tools know nothing about the configurator.
We carry the digital product passport along
An EU requirement from 2027 — accounting tools don’t have it.
Against the sales tools
Sales platforms are good for contacts and pipeline. But none of them runs the actual business.
We build quotes on configured products, not on lists
We know the bill of materials and delivery time, not just the price.
We go from quote to invoice
Sales platforms stop at the quote — HEINI does not.
We check the customer beforehand
VAT-ID validation belongs in, not as an extra tool.
We supply the shipping label with it
Out of the process, without switching tools.
Against the specialist tools
Shipping tools, marketplace tools, warehouse tools — one for every step. HEINI brings the steps together.
One change, every channel
A price change takes effect in shop, configurator, quote and posting.
One master-data truth
The customer exists once — every other tool draws on that.
One log
No searching through four tool logs for who did what, when.
One login, one language for the whole back office
You log in once — HEINI understands every process, not just the one special path.
Against the product-passport point solutions
There are tools that only make product passports — for the coming EU requirement, say. HEINI makes the passport part of the product’s life.
The passport is part of the product’s life, not an add-on
You maintain the product master; the passport grows and updates from there.
Repair history and supply-chain entries run along
In point solutions you have to maintain these separately.
The ownership record belongs to it
Point solutions map the passport, but not the change of ownership in an audit-proof way.
One audit chain for everything
One log, not one per tool.
Against the web builders and agencies
You can get a website or a shop anywhere — as a builder to fiddle with yourself, or as an agency project with waiting time. HEINI builds both from within the business and stays on it.
Heini builds, you approve
Website pages and shop appear as a draft — nothing goes live without your word.
From the same product data
Shop and configurator draw on your one truth — no second maintenance.
Heini stays on it
He sees which page is visited but rarely bought from — and suggests improvements.
The knowledge stays in the firm
The agency market is consolidating (DACH studies 2025). With HEINI authority over your public face stays with you.
What HEINI deliberately is not — so you don’t walk into the demo trap
We are honest Mittelstand, not a universal corporate system. You fill these gaps via connections (your specialist tool stays, HEINI talks to it) — or they stay deliberately open:
No deep HR administration
Payroll, staffing plans and personnel files are done better by specialist tools.
No large marketing-campaign funnel
Newsletter journeys, A/B tests, social-media planning are not our area.
No detailed project control
Gantt charts and resource planning across project tracks are not what we do.
No machine-level production control
PLC connection and machine control are not in HEINI’s scope.
One company per tenant today
Group consolidation of several separately reporting subsidiaries is not provided for today.
Note: Comparisons on this page are thematic — no named vendors, not your individual contract. Factual orientation per UWG §6.
Does HEINI name competitors?
No. We compare by theme — “typical large back-office suites”, “classic accounting tools”, “specialist tools”. HEINI is a colleague, not a contest.
What if I want to keep a specialist tool?
Keep it. HEINI talks to it over the connections — one master-data truth, one log, one login.
Why do you say openly what you cannot do?
So you don’t walk into the demo trap. We only sell what stands.
See the difference on your real process.
30 minutes — no sales pitch, a demonstration on your data.