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HEINI · Product data

One product truth for every channel.

HEINI turns attributes, media, variants and sources into one confirmed product truth for shop, quote, marketing and product passport.

An existing PIM may stay. Without one, HEINI can provide the required product state. What matters is one confirmed change with visible consequences.

  • Attributes
  • Variants
  • Media
  • Channels
  • Product passport
Explore product data

Product proof · Product data

Turn duplicate items into clear product records.

Compare products and choose the correct value for each field. Merging duplicates and forming variant families remain separate actions.

HEINI PIM/CIM view · example data
HEINI variant matrix with connected product data
HEINI variant matrix with connected product data
Guided example · example data Connected
Change

Example conversation

  1. SUSI

    Two items describe the same product, but their details differ.

  2. HEINI

    The field comparison is ready. You choose the right values and the item to keep. Forming a variant family is a separate step.

What HEINI takes off your desk

Confirm once. Continue correctly everywhere.

  1. 01

    Less duplicate maintenance

    Shop, quote, marketing and product passport use the same confirmed state.

  2. 02

    Differences become decisions

    Conflicting material, dimension or copy is exposed instead of silently overwritten.

  3. 03

    Existing systems remain useful

    ERP, shop or an existing PIM can remain the source; HEINI connects the operational context.

Explore the workflow and further possibilities

How the work moves forward

How the work leaves your desk.

Compare products and choose the correct value for each field. Merging duplicates and forming variant families remain separate actions.

  1. 01

    Understand the input

    Two items describe the same product with different information.

  2. 02

    Connect the relevant truth

    Source: Item and SKU · Source: Field values with sources · Source: Existing variants

  3. 03

    Expose the exception

    Merging can remove a record. Review which item will remain.

  4. 04

    Return a decision

    A comparison shows the selected values. Forming a variant family preserves items and SKUs.

What is already included

Product truth instead of a product island.

01Attributes and variants

Dependencies and valid values remain traceable on the product.

02Media and copy

Approved images and statements are assigned to the right variants and channels.

03Import and mapping

ERP, shop, file or PIM enter the same state through a controlled import.

04Shop, quote and DPP

Every output uses the confirmed source and surfaces missing required data first.

Trust · human decision

See the source. Understand the consequence. Decide deliberately.

Merging can remove a record. Review which item will remain. A comparison shows the selected values. Forming a variant family preserves items and SKUs.

  • Source visible
  • Open question visible
  • Responsible role
  • Your go-ahead
Security facts
Prepared product state Confirm field values and merge
Difference
Merging can remove a record. Review which item will remain.
Impact
A comparison shows the selected values. Forming a variant family preserves items and SKUs.
Nothing has been sent or changed yet.

Your business. Your case.

Bring one product that is maintained in four places today.

We show the shared state, the deviation and the outputs it creates.

See HEINI on your own case